Children's pictures on the internet

This is not your average blog post. Our primary goal is not to share knowledge, but to spark a discussion about children's photos online and share our opinions on the subject.

The background to this blog post is that a few weeks ago we ourselves posted a picture of a child with sunscreen on ourInstagram profile and, on this occasion, (internally) dealt intensively with this topic.

Since not everyone on our team shares the same opinion on this topic, it's not so easy for us to take a clear stance. Therefore, we have weighed up several arguments below.

Perhaps they will also help you form your own opinion on this topic. (By the way, you can now find some very good videos on YouTube about children's pictures on the internet .)

ON THE ONE SIDE:

• We have launched aproduct specifically for children (Maya the Bee sunscreen) and would like to advertise it with pictures of children to make it clear for whom the product is intended and approved.
• There are many other companies and influencers who use lots of pictures of children and don't limit their marketing accordingly. This content is very popular because children are simply very cute.

ON THE OTHER HAND:

• According to data protection law, parents or guardians decide on the processing of their children's personal data.
• Children have a right to privacy and their personal rights must be protected. This means that publishing pictures of children, especially if they are intimate or inappropriate, can violate their rights.
• Even within our team, there are some people who find it particularly objectionable to pictures of children where a lot of skin or the face is visible.
• Images that end up on the internet are freely available to everyone who sees them, and you can never be sure what they will be used for.
• Parents also make wrong decisions because people are fallible and may not yet be able to assess whether their own child really wants it.

CONCLUSION:

The issue of children's photos isn't black and white; it's controversial and has many different facets, which makes it difficult for us as a start-up. There are images that clearly don't align with our moral values ​​and violate children's right to privacy. For example, we consider a picture of a child's arm being treated with our Maya the Bee sunscreen to be acceptable and a good compromise.

What is your opinion on this topic?