Joining forces for more impact: guud x forpeople

Our partner guud offers benefits that let companies give their employees up to 780 euros a year, free of tax and social security contributions. That budget can then be spent on purpose in sustainable retail and online shops – for example, right here in our online shop.

„Alongside the big players, it really matters to us that the small, locally rooted places and online shops get more visibility – and with it more footfall – through the guudcard and our Map,“ says co-founder Alina Friedrichs.

So what exactly are benefits?

Benefits are voluntary extras that companies offer their employees on top of their salary – for example vouchers, meal allowances, mobility budgets, or benefit-in-kind cards like the guudcard.

For you as an employee, that means something very concrete: on top of your salary you get a monthly budget you can use for everyday things – for example sustainable products, organic food, public transport, or arts & culture. The credit is available automatically, easy to use, and noticeably eases the strain on your wallet day to day.

Who or what is guud?

guud was founded with the vision of getting people excited about a sustainable lifestyle – and giving companies the chance to actively support that lifestyle. guud was founded on the principles of steward-ownership and stands for sustainable business and purpose over profit.

How does it work?

• With the guudcard, employees get up to 50 euros a month tax-free, which they can spend at selected sustainable places – from the organic supermarket and mobility offers to online shops like ours.

• The guudschein is a sustainable all-purpose voucher that can be given as a gift, for example for birthdays or as a small token of appreciation – and it too can be redeemed with us.

Why we value this partnership

For us, sustainability doesn't stop at the ingredients in our natural cosmetics – it starts much earlier and reaches far beyond them. That's exactly why working with guud excites us so much: here you find a whole network of small, committed companies that want to make our world a little better.

For a small company like ours, visibility is hugely important. Because making sustainable and socially minded buying decisions often isn't that easy in everyday life. guud makes it easier: it draws attention to responsibly run providers and helps you support sustainable products on purpose, completely hassle-free.

Want benefits from guud at your company too?

If your company already uses the guudschein or the guudcard, you can shop with us easily using them. And if this is all still new where you work: at guud-benefits.com you'll find all the info. Or simply take the idea straight to your team or your HR department. Little tip: when the guudcard is introduced at your company, you'll get a 100€ guudschein as a thank-you – which you can of course also put towards our natural cosmetics.